Twitter to Revise Its Verification Process
Elon Musk has revealed that Twitter users should expect various changes made and implemented on the application days after the $44 billion acquisition.
Taking to his Twitter account, Musk revealed that the verification process was being looked into and that changes were coming.
"Whole verification process is being revamped right now," Musk tweeted.
According to reports made on October 30, Twitter will now be charging its users with the blue badge on their accounts. Twitter will now charge $20 (Kshs. 2,500) per month for the blue tick verification badge
Musk directed that the Twitter Blue subscription service be made more premium. What is currently $4.99 per month for some extra features will be increased to $19.99 to include the verified badge. The Twitter team has also been given a timeline of up to November 7 to launch the feature or they will be fired.
Twitter Boss, Elon Musk. PHOTO FILE
Moments after acquiring the Twitter, Musk made various changes including firing former CEO Parag Agarwal, CFO Ned Segal, and head of legal Vijaya Gadde.
For an account to be verified, it must various guidelines including being authentic, notable and active so as to get the blue badge.
Apart from making changes in the verification processes, Elon Musk initially made changes in the homepage to the explore page for logged-out users.
Twitter currently earns the majority of its revenue through advertising, but these and other changes are part of Musk's plans to make subscriptions account for at least "half of the company's overall revenue."
Twitter Blue was launched in June last year as the platform's first subscription service which offers "exclusive access to premium features" on monthly subscription basis including a feature to edit tweets.